| Part 1: Great Expectations: In Which You Begin to Write |
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1 | (52) |
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3 | (10) |
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How to decide what really motivates you---and where it might lead |
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13 | (10) |
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The major book categories explained |
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If You Need an Idea, Stalk the Bestseller List |
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23 | (10) |
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How the pros create book ideas with big sales potential |
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Super-Stealth Market Research Techniques |
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33 | (10) |
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The best ways for you to identify the market and the competition for your book |
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43 | (10) |
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An insider's look at what's selling now, in which categories |
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| Part 2: Gone with the Wind: Submitting to Publishers |
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53 | (38) |
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55 | (8) |
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What you need to know about the submission process to make sure your proposal is reviewed |
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Query Letters That Sell Nonfiction |
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63 | (10) |
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How to write an effective query letter to an editor or agent |
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Bulletproof Nonfiction Book Proposals |
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73 | (10) |
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Writing proposals that can really sell your book |
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83 | (8) |
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How the proposal protocol works for fiction |
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| Part 3: Romancing the Stone: How to Get a Book Contract |
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91 | (64) |
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What's an Agent For, Anyway? |
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93 | (10) |
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Just what an agent can---and cannot---do for you |
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Finding and Working with an Agent |
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103 | (10) |
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How to get an agent interested in you and your work |
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What You Can Expect from an Agent |
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113 | (8) |
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How agents try to sell books |
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Submitting Without an Agent |
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121 | (12) |
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Doing it all on your own (and succeeding) |
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133 | (8) |
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The mysteries of editorial meetings revealed |
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The Party of the First Part |
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141 | (14) |
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Understanding a book publishing contract |
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| Part 4: War and Peace: Working with a Publisher |
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155 | (82) |
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I Signed a Contract---Now What? |
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157 | (10) |
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Meeting deadlines and other writerly struggles |
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Saying Goodbye to Your Baby |
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167 | (10) |
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Properly preparing your manuscript for your publisher |
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Welcome to the Home Team! |
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177 | (10) |
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Understanding the production process and how to do your part |
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Proper Care and Feeding of Your Editor |
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187 | (8) |
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How to maintain a good relationship with your editor |
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So How Does My Book Get into the Stores? |
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195 | (10) |
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Catalogs, conferences, sales reps, and the stores' book buyers. The Byzantine world of the retail book store |
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Maximum Publicity for Maximum Sales |
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205 | (12) |
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Understanding publicity and what it can do for your book |
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Television and Online Publicity |
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217 | (10) |
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How to publicize yourself and your book |
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Real-Life Publicity and Mareting Ideas |
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227 | (10) |
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Stories of real authors and how they made their book sales soar |
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| Part 5: My Brilliant Career: Continuing Your Career as an Author |
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237 | (86) |
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239 | (10) |
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Understanding the life cycle of a book |
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249 | (10) |
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Ideas on how to make money with your writing skills |
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Working with Book Packagers |
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259 | (64) |
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What packagers do, and how you can link up with them |
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| Appendixes |
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A Great Books for Writers |
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267 | (2) |
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269 | (4) |
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C Sample Proposals: Christmas Miracles and The Quotable Businesswoman |
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273 | (20) |
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D Sample Author/Agent Agreement |
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293 | (4) |
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E Sample Publishing Contract |
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297 | (8) |
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305 | (2) |
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G Sample Collaboration Agreement |
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307 | (6) |
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H Selected Writers' Conferences |
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313 | (10) |
| Glossary |
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323 | (8) |
| Index |
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331 | |
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