Confessions of a Venture Capitalist Inside the High-Stakes World of Start-up Financing

by
Edition: Reprint
Format: Paperback
Pub. Date: 2001-05-01
Publisher(s): Business Plus
List Price: $21.39

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Summary

The woman who was an early champion of Microsoft and America Online and is now founder of a new venture fund for first-time entrepreneurs, Ironweed Capital, answers these questions and more -- and unveils the names and faces, the deals and the dollars, and the vital role of venture capital in creating companies, jobs, and wealth for the 21st century. Book jacket.

Table of Contents

Preface xiii
Introduction: What's a Nice Girl Like Me Doing in a Place Like This? xvi
Section 1: Life in the Bubble 1(30)
Working in the Bubble
3(5)
The Internet Explosion
8(7)
VC Does Not Stand for Viet Cong
15(7)
Escaping the Pink Ghetto
22(4)
Does Your Angel Have Wings?
26(5)
Section 2: People 31(28)
People Are to a Business What Location Is to a Restaurant
33(7)
Less Is More, or Subtraction by Addition
40(2)
Make a Decision
42(3)
The Grass Is Not Always Greener
45(4)
Set Your Sights Higher Than Your Own Sandbox
49(4)
Take Me to Your Leader
53(6)
Section 3: Markets 59(24)
Find Markets the Size of Texas
61(5)
Are You Selling Vitamins or Aspirin?
66(5)
You Must Think Big to Be Big
71(4)
It's Turtles All the Way Down
75(3)
The Next Big Thing
78(5)
Section 4: Business Models 83(28)
There Are No More Dolbys
85(3)
Selling a Dollar for Ninety-five Cents Is Not a Winning Business Model
88(4)
Keep an Open Mind
92(4)
How Do I Get from Here to There?
96(4)
Is Your Business Model ``Faster, Better, Cheaper'' or ``Brave New World''?
100(4)
Don't Let Your Mouth Make a Promise That Your Ass Can't Keep
104(2)
What Does ``Burn Rate'' Mean?
106(5)
Section 5: Venture Capitalists 111(20)
The Five Stages of Every Venture Capital Deal
113(7)
Think of Us As Partners
120(3)
Feedback Is a Buying Sign
123(4)
Seeing Shows That Aren't in TV Guide
127(4)
Section 6: Entrepreneurs 131(24)
Five Common Mistakes First-Time Entrepreneurs Make
133(4)
Real Entrepreneurs Quit Their Day Jobs
137(3)
Five Things a CEO Should Not Say at a Board Meeting
140(3)
Hype Is a Double-Edged Sword
143(4)
What about a Family Affair?
147(3)
You Can Never Be Too Rich, Too Thin, or Too Paranoid
150(5)
Section 7: The Fine Line between Bizarre and Brilliant 155(6)
Section 8: The Dumbest Decision I Ever Made 161(6)
Section 9: Valuation and More 167(12)
You Can Have a Small Piece of a Large Pie or a Large Piece of Nothing
169(3)
Manhattan Was Bought for a Bunch of Beads
172(3)
Brother, Can You Spare a Dime?
175(4)
Section 10: A View from the Trenches 179(12)
Section 11: Five Short Years to a Revolution 191(7)
Appendix: A Primer on Financing and Valuation 198

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