Dive into the software development profession from nearly every angle. You'll learn about the power of code generation as well as the benefits anddangers of design patterns. Go far beyond just writing code and tackle the emotional, psychological, and social aspects of software development as well. In dozens of nuggets of wisdom, you'll discover: What will really keep you motivated to code in the long run How you ensure your software project launches on time Why applications get complex when people crave simple software How you can survive a difficult client project * How we can collectively promote our industry to the masses This book is packed with lessons Ka Wai Cheung has learned from more than a decade of experience in the industry. After reading, you'll come away confident in all aspects of your career in web development.

Ka Wai Cheung is a developer, designer, and founding partner at We are Mammoth, and co-author of Flash Application Design Solutions: The Flash Usability Handbook.