Economics of Strategy, Fifth Edition Binder Ready Version,9780470556665

Economics of Strategy, Fifth Edition Binder Ready Version

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Edition: 5th
ISBN13: 9780470556665
ISBN10: 0470556668
Format: Hardcover
Pub. Date: 2009-07-07
Publisher(s): John Wiley & Sons Inc
List Price: $162.58

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Table of Contents

Introduction: Strategy and Economics
Economic Foundations Of Strategy
Basic Microeconomic Principles
Economies of Scale and Scope
Agency and Coordination
The Power of Principles: A Historical Perspective
Firm Boudnaries
The Vertical Boundaries of the Firm
Organizing Vertical Boundaries: Vertical Integration and Its Alternatives
Diversification
Market And Competitive Analysis
Competitors and Competition
Strategic Commitment
The Dynamics of Pricing Rivalry
Entry and Exit
Industry Analysis
Strategic Position And Dynamics
Strategic Positioning for Competitive Advantage
Sustaining Competitive Advantage
The Origins of Competitive Advantage: Innovation, Evolution, and the Environment
Internal Organization
Performance Measurement and Incentives in Firms
Strategy and Structure
Environment, Power, and Culture
Glossary
Index.
Table of Contents provided by Publisher. All Rights Reserved.

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