Margaret Mitchell's Gone With the Wind A Bestseller's Odyssey from Atlanta to Hollywood

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Format: Paperback
Pub. Date: 2012-06-16
Publisher(s): Taylor Trade Publishing
List Price: $20.28

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Summary

Margaret Mitchell's Gone With the Wind: A Bestseller's Odyssey from Atlanta to Hollywood presents the first comprehensive overview of how this iconic novel became an international phenomenon that has managed to sustain the public's interest for seventy-five years. Various Mitchell biographies and several compilations of her letters tell part of the story, but, until now, no single source has revealed the full saga. This entertaining account of a literary and pop culture phenomenon tells how Mitchell's book was developed, marketed, distributed, and otherwise groomed for success in the 1930s—and the savvy measures taken since then by the author, her publisher, and her estate to ensure its longevity.

Author Biography

Ellen F. Brown is a rare book dealer and freelance writer specializing in stories about antiquarian bodies and the rare book industry. She lives in Richmond. Virginia. John Wiley, Jr., owns one of the largest collections of Gone With the Wind memorabilia in private hands, including every American edition of the novel and more than seven hundred foreign editions. He writes a quarterly newsletter, The Scarlett Letter, for GWTW fans and collectors.

Table of Contents

Cast of Charactersp. ix
Introductionp. 1
This Woman Has Somethingp. 5
1900-August 1935
A Manuscript of the Old Southp. 27
August 1935-January 1936
In Cold Typep. 41
February-March 1936
A Book with Definite Possibilitiesp. 57
April-May 1936
Fanning the Flamep. 75
May-June 1936
The Making of a Colossal Upper-case Successp. 91
June-July 1936
That Book About the Windp. 105
August-October 1936
The Reluctant Celebrityp. 119
Fall 1936
Gone With the Wind, Inc.p. 137
December 1936-April 1937
Defending Scarlett's Honorp. 153
Spring-December 1937
From Greenland's Icy Mountains to India's Coral Strandp. 175
1938
Me and My Poor Scarlettp. 189
1939
Toting the Weary Loadp. 209
December 1939-1942
Reconstructionp. 231
1943-Summer 1941
A Bolt from the Bluep. 249
Fall 1947-August 1949
Inherit the Windp. 269
August 1949-1959
Minding Scarlett's Businessp. 287
1960-May 1983
Tomorrow Is Another Bookp. 303
June 1983-2011
Epiloguep. 323
Acknowledgmentsp. 325
Notesp. 329
Bibliographyp. 359
Indexp. 367
Table of Contents provided by Ingram. All Rights Reserved.

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