Dr. Abraham Maslow is one of the most widely-known and renowned experts on human behavior and motivation. He is probably most famous for his perspective on the "hierarchy of needs" a theory of behavior which states that people will strive to fulfill progressively higher levels of need. This book, which is a revision of a previous book entitled Euspychian Management, applies Maslow's seminal concepts of human behavior to today's workplace and marketplace. This book offers new generations of managers insights into Maslow's influential theories which have emerged in current business approaches such as continuous improvement, enlightened management, Theory X, and empowerment.

The late ABRAHAM H. MASLOW is the most widely renowned expert on human behavior and motivation. His books are acknowledged as standards in the psychology literature worldwide. DEBORAH C. STEPHENS, cofounder, The Center for Innovative Leadership, is an author, educator, and management consultant in the areas of customer service, leadership, and organizational development. She is coauthor of One Size Fits One: Building Relationships One Customer and One Employee at a Time and Executive Producer of "Leadership Lessons From the Fast Lane," a monthly Internet broadcast which highlights leaders from organizations and institutions worldwide. GARY HEIL is an educator, business consultant, and expert on leadership, service quality, and change management. Founder of the Center for Innovative Leadership, Hell is a highly regarded speaker and frequent commentator on American and Australian radio and television. In addition, Hell has served on the Board of Examiners for The Malcolm Baldrige Quality Award and is coauthor of Leadership and the Customer Revolution and One Size Fits One: Building Relationships One Customer and One Employee at a Time.