A Whole New Mind Why Right-Brainers Will Rule the Future

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Edition: Revised
Format: Paperback
Pub. Date: 2006-03-07
Publisher(s): Riverhead Trade
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Summary

The future belongs to a different kind of person with a different kind of mind: artists, inventors, storytellers-creative and holistic "right-brain" thinkers whose abilities mark the fault line between who gets ahead and who doesn't. Drawing on research from around the world, Pink outlines the six fundamentally human abilities that are absolute essentials for professional success and personal fulfillment-and reveals how to master them. A Whole New Mindtakes readers to a daring new place, and a provocative and necessary new way of thinking about a future that's already here.

Author Biography

Daniel H. Pink is a former White House speechwriter and the author of the bestseller Free Agent Nation. A contributing editor at Wired magazine, he has written on work, business, and politics for The New York Times, Harvard Business Review, Slate, Salon, Fast Company, and other publications. He has also lectured to corporations, universities, and associations around the world on economic transformation and business strategy, and has analyzed commercial and social trends for dozens of television and radio programs.

Table of Contents

Introduction 1(6)
PART ONE The Conceptual Age
One Right Brain Rising
7(21)
Two Abundance, Asia, and Automation
28(20)
Three High Concept, High Touch
48(17)
PART TWO The Six Senses
Introducing the Six Senses
65(3)
Four Design
68(32)
Five Story
100(29)
Six Symphony
129(29)
Seven Empathy
158(27)
Eight Play
185(31)
Nine Meaning
216(29)
Afterword 245(4)
Notes 249(17)
Acknowledgments 266(3)
Index 269

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